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E-commerce and Direct Selling on the Web

Independent publishers and authors who want to publish their own books can no longer rely solely upon booksellers or other retailers (or libraries) to reach their ultimate consumers. There are too few retailers, too few shelf spaces available, and too much competition for readers’ attention. Going directly to consumers to sell books is something that all publishers today must learn how to do. It’s not easy to be both a publisher and a retailer, but the internet makes it much easier to accomplish. Today, there are great tools available for book marketers, and we can help you build your presence on the web so you can become an effective seller of books and related products. Remember - with great content you will always find an audience - if you work at it intelligently and effectively.

Posted by on 12/30 at 11:00 PM

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"The Digitalist was originally conceived as an internal sounding board, discussion forum and blog for the publisher Pan Macmillan to start thinking about a range of digital issues it faced. It still is. Only now it’s open for everyone to join the debate about books, publishing, the web, and the future."  Highly Recommended reading for anyone interested in the future of publishing.

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David Rothman’s outstanding blog covering all things related to e-books, now with the assistance of Paul Biba.

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Really smart people thinking hard about books, publishing and the emerging social conversation.  Creators of Aerbook: an author platform service for the social web. Highly recommended.

 

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